Readers assume authors have a certain amount of credibility. With few exceptions, authors must be experts on the topics they write about. By “expert” I mean that they have put in the time/energy/effort to know whereof they speak.
Read MoreLast week someone asked me: “Randall, what would you say an acquisitions editor does?” I gave an off-the-cuff five minute answer… here’s my more thought-out version.
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